Current data shows that over half of American adults are obese. So, if you’re overweight, you’re not alone! Like most of us, myself included, it’s a struggle to maintain a healthy weight.

You might even follow the nutrition rules outlined by health and wellness experts but still have excess fat. This is because the nutrition industry is broken. The advice available is often confusing and contradictory. Eventually, it’s easier to give up rather than weed out what is accurate.

One of the most common culprits of weight gain is taking in too many calories. This is easy to do since certain types of food, like fast food, are easily accessible and cheap. When you’re pressed on time, they seem like the go-to option.

The other issue is that we live in a technological age, so we don’t move around as much as we used to, even ten years ago. Both of these combined have led to most of us consuming more calories than we use every day, which leads to weight gain.

To lose weight, you should burn more calories than you consume. This seems simple. Your goal is to take in fewer calories, so the more you restrict, the quicker you’ll lose weight, right?

Wrong!

While you’ll lose weight, you won’t be able to maintain it. When you reduce the number of calories you take in by large amounts, your body thinks it’s starving because there is a food shortage. To protect itself, your body slows your metabolism.

When you stop “starving” yourself and resume your normal diet, you’ll put on not only the weight you lost but probably some extra. This is your body trying to get ready for the next starvation. To prevent this, you should eat according to a calorie target best for your body, situation, and goals.

When people say they want to lose weight, they often want to become healthier and look better too. If this is you, your goal shouldn’t be just weight loss but fat loss!

Weight loss doesn’t necessarily mean better health or appearance, but fat loss does. Overall calorie consumption does play a role but to achieve more fat loss, it comes down to your macros.

What are macros?

These are carbohydrates, protein, and fats. How much of each one of these you consume can significantly influence your ability to lose body fat.

If you take in too many carbs, it’s almost impossible to lose fat because it causes your insulin levels to rise. Insulin is considered the “fat storage hormone” and prevents fat loss in two ways. When your insulin levels are high, it blocks the release of fat from your cells, which means your body can’t burn off the excess. The other issue with elevated insulin levels is that it causes energy stores found in your bloodstream to change into body fat cells.

To minimize the likelihood of this happening, it’s key to step up your macros in the right way.

One final issue many people struggle with is willpower. Who doesn’t want a piece of cake at the office birthday party? Or you’re working from home, and the kitchen is ten steps away? We have a misconception about willpower because we think it’s infinite.

It’s not!

The best way to describe it is like a battery in that it gets depleted. You see it time and again where you start a restrictive diet, and at first, you adhere to it strictly. Over time, your willpower runs out, leading to cravings. Often, when you give in to the cravings, you end up binging.

Rather than focusing on restrictive diets that you’ll stop after a few days or weeks, find a plan that you can stick to in the long term.

Wouldn’t it be great if there was a plan that allowed you to get rid of fat, become healthy, and still enjoy eating? The good news is there is one—a keto diet.

A keto diet is when you consume almost no carbs, moderate amounts of protein, and high amounts of dietary fat.

Normally, your body relies for the most part on glucose (the stored form of carb). When you reduce your carb intake, there’s not enough glucose available for your body to fuel all its functions. Your body needs an alternative energy source to stay alive.

This is where ketones come in. Ketones are chemicals produced by your liver when glucose is limited in your body, and they’re used for fuel. This is known as “ketosis.” When your body is in this state, it’s easier to lose weight, especially fat.

Why should you follow a keto diet?

1. When you’re on a keto diet, your insulin levels drop because you’re not consuming high amounts of carbohydrates. This helps to boost fat burning throughout your body.

2. Overtime, hunger cravings fade. This is essential because when you’re hungry, eventually, you give in and eat. You might even binge. A keto diet prevents this because it doesn’t leave you feeling hungry.

3. Keto diets are not only safe but have been shown to reduce heart disease risk by elevating levels of the “good” HDL cholesterol while decreasing blood triglycerides levels and lowering blood pressure. Also, since it is closely tied to insulin, it can prevent, manage, and may reverse type 2 diabetes.

4. You don’t have to exercise to see results. Let me say that again. You don’t have to exercise to see results! However, being on a keto diet will increase your energy levels drastically, so you’ll probably become more active, which means you feel motivated to exercise.

5. A keto diet is not only simple to follow, but you’ll enjoy it. You get to eat tasty, high-fat foods and lose fat.

6. Once you start, you don’t have to think about nutrition all the time. You might even forget that you’re on the diet. The only sign will be that you’re losing fat incredibly fast.

All of this sounds great, but what if it could get even better? The only thing that would do this is if you had a custom keto diet plan. You can get exactly that with the Custom Keto Diet because it’s specific to your body, situation, and goals.

What will you receive if you sign up?

You’ll get an eight-week meal plan based on the experience and expertise of nutritionists, personal trainers, and chefs. The diet is optimized to your ideal calorie and macro intake for your situation and goals.

The meals are based on your food preferences resulting in mouth-watering recipes with a wide range of different foods. This makes your diet rich in essential nutrients and enjoyable, so it helps you make a long-lasting change.

Each meal comes with clear, step-by-step recipe instructions. So, even if cooking isn’t your “thing,” preparing your meals is easy. There is also information on how to further customize a meal to your preferences.

To make sure that it’s easy to find everything you need and not waste time in the grocery store, you’ll receive a downloadable shopping list. The list is broken down weekly with all the required ingredients you’ll need for the meals those seven days.

All of this is vital to getting you on the path to a healthier life and feeling better about yourself. What’s even more encouraging is that a Custom Keto Diet is sustainable, so the results you achieve can last for a long time.